Let's break it down and show you how to capture these high-intent customers using Google Reviews.
What Is Hot Traffic?
Hot traffic refers to customers who aren't \"just browsing\"- they're on a mission to buy. For example, people don't scroll leisurely through their phones comparing garage door repair companies. Instead, they wait until something breaks, and then it's a full-blown emergency. They Google \"garage door repair near me\" and frantically pick the first or second business that pops up.
Here's the kicker: 80% of these ready-to-buy customers choose one of the top two businesses in search results. If you're not there, you're losing out.
Why Do Google Reviews Matter?
To capture hot traffic, your business needs to show up at the top of Google Maps and search results. And the single most important factor for that? Google Reviews.
- More positive reviews = higher rankings.
- Higher rankings = more customers ready to spend money with YOU.
Before you throw money at Facebook ads or spend hours growing your social media, you need a system to turn happy customers into Google reviews.
Why Getting Reviews Is Hard
Getting customers to leave reviews sounds easy, but it's not. Here's why:
- Men are 3x less likely to leave a review than women.
- People respond to different methods of communication: some prefer email, others like text, and everyone loves a personal touch.
- Manually following up with every customer is time-consuming and expensive- emails, texts, voicemails, training staff- it adds up fast.
How Fugu Makes It Simple
This is where Fugu saves the day. We've built a system that does all the hard work for you:
- Automation: Every new customer is automatically contacted through email, text, voicemail, and even personalized video.
- Personalization: Customers feel valued, not like just another number.
- Proven Results: More reviews, higher quality, and better rankings.
With Fugu, you don't have to spend your time chasing reviews. We handle it all so you can focus on what you love- running your business.
Your To-Do List for Capturing Hot Traffic
- Claim Your Google Business Profile. If you haven't done this yet, do it now.
- Audit Your Reviews. How many reviews do you have? How do you compare to competitors?
- Start Collecting Reviews. Focus on converting as many customers as possible into reviewers.
- Schedule a Call with Fugu. Let us handle the review process while you handle your business.
Ready to Get Started?
Click here to schedule a call and see if Fugu is the right fit for your business.
Let's make sure your business is the one customers choose when they're ready to buy!